{"id":10997,"date":"2023-02-23T11:41:49","date_gmt":"2023-02-23T10:41:49","guid":{"rendered":"https:\/\/filmic.se\/?post_type=work&#038;p=10997"},"modified":"2023-02-23T11:41:49","modified_gmt":"2023-02-23T10:41:49","slug":"leave-it-behind","status":"publish","type":"work","link":"https:\/\/filmic.se\/sv\/work\/leave-it-behind\/","title":{"rendered":"Leave It Behind"},"content":{"rendered":"\n<section id=\"project-header-block_5f1cf7142ccccd13d9e2f906d57c2474\" class=\"fullwidth white project-header\" >\n\n    <div class=\"inner fullwidth\">\n\n\n        \n        <div class=\"bg-container\" style=\"background-image:url(https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk-Milano-FilmicArt-5.jpg);\">\n\n            \n            <a class=\"toggleBtn fancybox\" rel=\"video-https:\/\/youtu.be\/JmlHsKxuCF8\" data-fancybox=\"video-https:\/\/youtu.be\/JmlHsKxuCF8\" href=\"https:\/\/www.youtube.com\/watch?v=https:\/\/youtu.be\/JmlHsKxuCF8\"><span><\/span><\/a>\n\n        <\/div>\n\n    <\/div>        \n<\/section>     \n\n\n\n<section id=\"work-article-block_970a2caaf2ee80036c3adae9e10436b2\" class=\"grid-8 white contentblock work-article newsitem\" >\n\n\n    <div class=\"inner grid-8\">\n\n        <h1 class=\"title\">Leave It Behind<\/h1>\n\n    \n\n    <div class=\"project-meta\">\n        <div class=\"inner grid-12\">\n            <ul>\n\n                <li><h3>Client<\/h3>Lynk &#038; Co<\/li><li><h3>Agency<\/h3>Jung Von Matt<\/li><li><h3>Category <\/h3>Digital Billboard<\/li>                \n            <\/ul>\n        <\/div>\n    <\/div>\n\n    \n\n        <div class=\"work-description\">\n           \n            <p>Konceptet som tagits fram till Lynk &amp; Co heter &#8221;Leave The Ownershit Behind&#8221; och utg\u00e5r fr\u00e5n det faktum att bilar st\u00e5r parkerade 96% av tiden vilket har gjort att Lynk erbjuder kunder m\u00f6jligheten att l\u00e5na eller prenumerera p\u00e5 deras bilar. Tillsammans med Ljung Von Matt, skapade vi inneh\u00e5ll till en digital billboard i Milano som viker sig \u00f6ver kr\u00f6net p\u00e5 en byggnad. Tanken \u00e4r att skapa en illusion av ett 3D utrymme d\u00e4r \u00f6gon, bildelar och text jobbar utanf\u00f6r sk\u00e4rmens tv\u00e5dimensionella gr\u00e4nser. Genom att bygga upp sk\u00e4rmen i 3D kunde vi testa placering av objekt och text f\u00f6r att lyckas med illusionen. N\u00e4r produkten v\u00e4l levereras \u00e4r den i tv\u00e5 delar som separat uppfattas skeva men tillsammans i fr\u00e5n r\u00e4tt vinkel bildar ett tredimensionell atmosf\u00e4r f\u00f6r \u00e5sk\u00e5darn.<\/p>\n        <\/div>\n\n    <\/div>\n\n    \n    \n<\/section>\n\n\n<section id=\"mediagrid-block_3d4b764ba13d8254b85178390ff46a1d\" class=\"grid-10 mediagrid\">\n    \n    <div class=\"inner grid-10\">\n\n        \n                <div id=\"mediadiv\" data-id=\"10997\" data-blockid=\"block_3d4b764ba13d8254b85178390ff46a1d\" data-total=\"6\" class=\"items\">\n\n                    <div class=\"item  wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 99.2%;\">\n\n    \n    <a class=\"fancybox\" rel=\"gallery-block_3d4b764ba13d8254b85178390ff46a1d\" data-fancybox=\"mediagrid\" data-caption=\"Lynk-Milano-FilmicArt-1\" href=\"https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk-Milano-FilmicArt-1.jpg\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk-Milano-FilmicArt-1.jpg\" alt=\"\" \/><\/a>\n\n\n<\/div><div class=\"item  wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 35.424%;\">\n\n    \n    <a class=\"fancybox\" rel=\"gallery-block_3d4b764ba13d8254b85178390ff46a1d\" data-fancybox=\"mediagrid\" data-caption=\"Lynk-Milano-FilmicArt-4\" href=\"https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk-Milano-FilmicArt-4.jpg\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk-Milano-FilmicArt-4.jpg\" alt=\"\" \/><\/a>\n\n\n<\/div><div class=\"item  wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 62.976%;\">\n\n    \n    <a class=\"fancybox\" rel=\"gallery-block_3d4b764ba13d8254b85178390ff46a1d\" data-fancybox=\"mediagrid\" data-caption=\"Lynk-Milano-FilmicArt-2\" href=\"https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk-Milano-FilmicArt-2.jpg\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk-Milano-FilmicArt-2.jpg\" alt=\"\" \/><\/a>\n\n\n<\/div><div class=\"item mp4 wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 70.0608%;\">\n\n    \n    \n            <div class=\"videocontainer  view\"  data-width=\"9256\" data-height=\"3744\" data-caption=\"Lynk_Milano_01\" data-src=\"https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk_Milano_01.mp4\">\n       \n\t\t\t\t\t<div class=\"playercontainer\">\n\t\t\t\t\t\t<video id=\"mp4player-11010\" width=\"100%\" height=\"auto\" playsinline webkit-playsinline muted loop autoplay>\n\t        \t\t\t<source src=\"https:\/\/filmic.se\/wp-content\/uploads\/2023\/02\/Lynk_Milano_01.mp4\" type=\"video\/mp4\">\n\t      \t\t\t<\/video>\n\n                    \n\t\t    \t<\/div>\n\t\t    <\/div>\n\n      \n<\/div>\n                    \n                        \n\n\n                <\/div>\n\n                \n                        <div id=\"loadingmedia\" class=\"\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/themes\/filmicart-2021\/lib\/gfx\/512x512.gif\" alt=\"Loading\"><\/div>\n\n                    \n                \n    <\/div>\n\n\n\n    \n<\/section>\n\n\n","protected":false},"featured_media":11006,"template":"","animation":[26,36],"class_list":["post-10997","work","type-work","status-publish","has-post-thumbnail","hentry","animation-dooh","animation-car-advert"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v27.4) - 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