{"id":9314,"date":"2021-09-07T18:16:49","date_gmt":"2021-09-07T16:16:49","guid":{"rendered":"https:\/\/filmic.se\/work\/telia-redo\/"},"modified":"2023-05-09T22:40:45","modified_gmt":"2023-05-09T20:40:45","slug":"telia-redo","status":"publish","type":"work","link":"https:\/\/filmic.se\/en\/work\/telia-redo\/","title":{"rendered":"Redo"},"content":{"rendered":"\n<section id=\"project-header-block_1b6bc9429f4a2ba4f4d98ab49e66eca2\" class=\"fullwidth white project-header\" >\n\n    <div class=\"inner fullwidth\">\n\n\n        \n        <div class=\"bg-container\" style=\"background-image:url(https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/telia-redo.jpg);\">\n\n            \n            <a class=\"toggleBtn fancybox\" rel=\"video-329088177\" data-fancybox=\"video-329088177\" href=\"https:\/\/player.vimeo.com\/video\/329088177\"><span><\/span><\/a>\n\n        <\/div>\n\n    <\/div>        \n<\/section>     \n\n\n\n<section id=\"work-article-block_d49e4d87daf33c53c92d415fdc729b9a\" class=\"grid-8 white contentblock work-article newsitem\" >\n\n\n    <div class=\"inner grid-8\">\n\n        <h1 class=\"title\">Redo<\/h1>\n\n    \n\n    <div class=\"project-meta\">\n        <div class=\"inner grid-12\">\n            <ul>\n\n                <li><h3>Client<\/h3>Telia<\/li><li><h3>Agency<\/h3>Isobar<\/li>                \n            <\/ul>\n        <\/div>\n    <\/div>\n\n    \n\n        <div class=\"work-description\">\n           \n            <p>We helped Telia (a big Swedish telephone company) with the launch of their new app for entrepreneurs. By creating an animated film that briefly tells the whole concept. The test is based on a survey conducted by Telia based on responses from 1000 companies, spread across Sweden. Our 3D animated film, which launches the test, is built around the illustrations that were made for the actual test.<\/p>\n<p>The design of the environments in 3d is inspired by the Bauhaus movement\u2019s architecture, geometric shapes and stripped-down style with no place for unnecessary adornments. Then we continued working along the lines of that imagery to create this dreamlike model city among the clouds where the film takes place.<\/p>\n<p>In the preparation of the animation, we worked closely with the creatives at the advertising agency and, among other things, we gathered some ideas and inspiration from the 1920s and 1930s city-romanticizing \u201cCity symphonies\u201d films such as \u201cBerlin: Die Sinfonie der Gro\u00dfstadt\u201d, Eng: Symphony of a Great City (Dir. Walter Ruttman, 1927) and \u201cChelovek s kino-apparatom\u201d Eng: The Man with a Movie Camera (Dir. Dziga Vertov, 1929). We felt that there was a close connection between those films and their fascination with the future \u2013 and the high paced technological development in our own time. A theme that we infused into our film working with symbolic images for technology, the rhythm of the animation and the music in close harmony with the pictures. Hope you like!<\/p>\n        <\/div>\n\n    <\/div>\n\n    \n    \n<\/section>\n\n\n<section id=\"mediagrid-block_bda6c89a061de820458377e4f98af4d3\" class=\"grid-10 mediagrid\">\n    \n    <div class=\"inner grid-10\">\n\n        \n                <div id=\"mediadiv\" data-id=\"9314\" data-blockid=\"block_bda6c89a061de820458377e4f98af4d3\" data-total=\"7\" class=\"items\">\n\n                    <div class=\"item  wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 23.651038575668%;\">\n\n    \n    <a class=\"fancybox\" rel=\"gallery-block_bda6c89a061de820458377e4f98af4d3\" data-fancybox=\"mediagrid\" data-caption=\"Telia-Redo-1_9-16\" href=\"https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/Telia-Redo-1_9-16-scaled.jpg\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/Telia-Redo-1_9-16-scaled.jpg\" alt=\"\" \/><\/a>\n\n\n<\/div><div class=\"item  wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 74.748961424332%;\">\n\n    \n    <a class=\"fancybox\" rel=\"gallery-block_bda6c89a061de820458377e4f98af4d3\" data-fancybox=\"mediagrid\" data-caption=\"Telia-Redo-4_16-9\" href=\"https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/Telia-Redo-4_16-9-scaled.jpg\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/Telia-Redo-4_16-9-scaled.jpg\" alt=\"\" \/><\/a>\n\n\n<\/div><div class=\"item  wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 49.2%;\">\n\n    \n    <a class=\"fancybox\" rel=\"gallery-block_bda6c89a061de820458377e4f98af4d3\" data-fancybox=\"mediagrid\" data-caption=\"Telia-Redo-2_1-1\" href=\"https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/Telia-Redo-2_1-1.jpg\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/Telia-Redo-2_1-1.jpg\" alt=\"\" \/><\/a>\n\n\n<\/div><div class=\"item  wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 49.2%;\">\n\n    \n    <a class=\"fancybox\" rel=\"gallery-block_bda6c89a061de820458377e4f98af4d3\" data-fancybox=\"mediagrid\" data-caption=\"Telia-Redo-7_1-1\" href=\"https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/Telia-Redo-7_1-1.jpg\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/uploads\/2021\/09\/Telia-Redo-7_1-1.jpg\" alt=\"\" \/><\/a>\n\n\n<\/div>\n                    \n                        \n\n\n                <\/div>\n\n                \n                        <div id=\"loadingmedia\" class=\"\"><img decoding=\"async\" src=\"https:\/\/filmic.se\/wp-content\/themes\/filmicart-2021\/lib\/gfx\/512x512.gif\" alt=\"Loading\"><\/div>\n\n                    \n                \n    <\/div>\n\n\n\n    \n<\/section>\n\n\n","protected":false},"featured_media":8484,"template":"","animation":[12],"class_list":["post-9314","work","type-work","status-publish","has-post-thumbnail","hentry","animation-3d"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v27.4) - 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